Digital backbone for
modern hospitality

We build custom PMS, CRM, and integration systems that keep hotels and homestays running — connected, compliant, and always on. Trusted, accountable, and government-compliance ready.

6+
Years in IT industry
100%
Custom-built solutions
SSM
Legally registered, Sdn Bhd
MY
LHDN e-Invoice compliant

Three pillars. One integrated platform.

SenangCRM Sdn Bhd specialises in three high-demand technology services for Malaysian businesses — each one built to government compliance standards and delivered with full documentation.

🏨
Core Service 01

Hotel Property Management System

Custom-built PMS for hotels, resorts, and homestays across Malaysia. Room inventory, guest check-in/out, housekeeping, reporting — all in one system, built to your workflow.

Room Management Guest Records Web & Mobile
🤝
Core Service 02

CRM Software for Hospitality

Track guest history, automate follow-ups, manage complaints, and build loyalty programmes — with CRM dashboards designed for hospitality operations, not generic sales teams.

Guest Profiles Automation Analytics
🧾
Core Service 03

LHDN MyInvois E-Invoice Integration

Full compliance with Malaysia's mandatory e-Invoice requirement under LHDN MyInvois. We integrate e-Invoice submission directly into your existing system — automatic, validated, and audit-ready.

LHDN Compliant Auto-submission Audit-ready

Everything we deliver

Beyond our three core pillars, SenangCRM Sdn Bhd provides end-to-end ICT services — from API integration and mobile apps to AI automation and ongoing IT support.

🏨

Property Management System

Custom PMS built for small hotels and homestays — room management, check-in/out flows, and guest records, all in one clean interface.

📅

Booking & Channel Management

Sync availability across platforms and manage reservations from a single dashboard, with API hooks to OTAs and direct booking engines.

🤝

CRM & Guest Relations

Track every guest interaction, automate follow-ups, and build loyalty — with dashboards that surface what matters to your team.

🔗

API Integration & Bridging

We connect your existing tools — accounting software, payment gateways, third-party platforms — with clean, documented API bridges.

🧾

E-Invoice Integration

Full LHDN MyInvois compliance built into your hospitality system — automated submission, validation, and audit-ready records.

🤖

AI & Automation

Purpose-built AI tools for hospitality workflows — from smart scheduling to demand forecasting and automated guest communications.

Projects we've delivered

Real systems built and deployed for clients across Malaysia's hospitality and service sectors.

BigHost2U
PMS

BigHost2U — Property Management Platform

An all-in-one PMS that lets property owners manage their own listings across direct customers, travel agencies, and major OTAs like Agoda and Trip.com — all from a single dashboard.

Web Platform Booking Calendar 2026
E-Invoice
E-Invoice

SenangCRM E-Invoice — LHDN MyInvois Integration

A real-time e-invoicing dashboard that tracks incoming bills, pending submissions, and LHDN-validated invoices — so finance teams can spot errors early and stay fully aligned with Malaysia's e-Invoice requirements.

API Integration LHDN MyInvois 2025
Potai Farmstay
Homestay

Potai Farmstay — Homestay Website & E-Invoice

A mobile-first landing page for the Negeri Sembilan homestay, with brand storytelling, an embedded location map, an E-Invoice request flow, and bookable 3-day, 2-night itineraries.

Mobile-first Web Branding 2025
Trade2U
App

Trade2U — Device Trading Marketplace

A native-feeling mobile storefront where customers browse top-tier phone brands, follow the Trade2U Official Store, and instantly trade in their old devices for credit on new ones.

Mobile App E-commerce 2023–2025
RavenPatch
RavenPatch

Flutter OTA Update Platform

An in-house built over-the-air update platform for Flutter apps — enabling live patch delivery, rollback, and multi-channel release management without app store resubmission.

Internal Product Flutter + Dart 2025
New · RavenPatch

Ship Flutter updates
without the wait

RavenPatch is our over-the-air update platform for Flutter apps. Push bug fixes, content changes, and feature tweaks directly to your users' devices — no app store review, no redeployment friction.

Instant OTA delivery

Changes reach devices in seconds after you push — no waiting for Play Store or App Store approval cycles.

🔁

Rollback in one click

Something broke? Roll back to any previous version instantly without touching the app stores.

📊

Update adoption tracking

See exactly how many devices have received each release — per version, per channel, in real time.

🌿

Multi-channel releases

Maintain separate stable, beta, and dev tracks. Test with a subset of users before rolling out to everyone.

ravenpatch — terminal
$ ravenpatch deploy --channel stable
Building Flutter release bundle...
Compressing patch diff (2.1 MB → 184 KB)...
✓ Patch uploaded to CDN edge nodes
✓ 1,204 devices notified
→ Adoption: 87% in 4 minutes

$ ravenpatch status
Channel: stable | Version: v2.4.1
Devices on latest: 1,048 / 1,204
Rollback available: v2.3.9, v2.3.7

$

The people behind the systems

A dedicated team of IT professionals with 6+ years of combined industry experience — each member specialising in their domain, working as one unit from requirements to deployment.

Director
Director & Founder

Lai Chuen Kit

Managing Director
6+ years experience

Leads overall business direction, client relationships, and project delivery. Oversees all technical and operational decisions for SenangCRM Sdn Bhd.

Business Strategy Project Management Client Relations
techLead
Tech Lead

Mok Kah Wai

Technical Lead
6+ years experience

Leads software architecture and full-stack development. Primary engineer on PMS, CRM, and API integration projects.

Full-Stack System Architecture API Design
MobileDev
Developer

Won Zi Qing

Project Manager
6+ years experience

Specialist in Flutter and cross-platform apps. Leads RavenPatch OTA platform development.

Flutter Dart Mobile UI
designer
Design

Tang Wai Quen

UI/UX Designer
6+ years experience

Designs user interfaces and experiences for hospitality-facing systems. Ensures every product is intuitive for non-technical hotel staff.

UI/UX Figma User Research
finance
Finance

Sen Guan Chin

Accountant
6+ years experience

Manages company accounts, financial reporting, and ensures full compliance with Malaysian accounting standards and tax requirements including SST and e-Invoice.

Accounting Financial Reporting SST & E-Invoice
qa
Support

Yap Ming Han

IT Support & QA
6+ years experience

Manages system testing, quality assurance, client onboarding, and ongoing IT support and maintenance post-deployment.

QA Testing IT Support Documentation

Built for operators, not just developers

01

SSM Registered Sdn Bhd

A legally incorporated Malaysian company — accountable, insurable, and eligible for government and corporate procurement.

02

Director-led delivery

Agile, hands-on leadership from requirements to deployment — no account managers, no lost-in-translation moments.

03

Clean, maintainable code

We write for the long term. Clear documentation, predictable architecture, and no vendor lock-in surprises.

04

Sector fluency

Six years focused on hospitality means we understand check-in flows, OTA sync, and guest lifecycle without a learning curve.

05

Compliance-ready

Every system we ship is built with LHDN MyInvois e-Invoice requirements in mind — not bolted on after the fact.

06

Support from day one

We don't disappear after go-live. Ongoing IT support and maintenance is part of how we work, not an optional add-on.

LHDN MyInvois,
built right in

Malaysia's e-Invoice mandate isn't optional — and retrofitting compliance into legacy systems is painful. We build it in from day one, connecting your PMS directly to MyInvois with zero manual submission.

LHDN MyInvois API Real-time submission Automated validation Audit-ready records Accounting system sync
E-Invoice flow
🏨
Guest checks out — PMS generates invoice
🔗
SenangCRM API — formats & submits to MyInvois
🧾
LHDN validates — UUID returned in <3s
Signed invoice — sent to guest, synced to accounting

Ready to modernise
your hospitality ops?

Tell us what you're running today and what's slowing you down. We'll scope a solution that fits your property, your team, and your budget.